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Magazine

US $20 notes spread on a table

Money on the table: seeing comms as a revenue driver

by Clarissa van Emmenes: For years, corporate communications has been treated as a nice-to-have, an essential but non-revenue-generating function that…

Reading Time: 4 minutes

An old tram in Plzen, Czech Republic

Echoes of the Past: Comms and Engagement in the Age of Misinformation

by Silvia Cambie: The first thing I noticed was an eerie darkness. Not just the absence of light in the…

Reading Time: 5 minutes

AI in Corporate Comms: Opportunities and Pitfalls

by Katharina Auer: Artificial intelligence (AI) has the potential to transform the landscape of corporate communications, offering both exciting opportunities…

Reading Time: 4 minutes

Network map identified through Organizational Network Analysis

Creating Networks of Trust: The Critical Role of Informal Networks in Change Management

by Andras Vicsek: The Challenge: With advancements in AI and robotics, organizations face both unprecedented opportunities and challenges. Automation often…

Reading Time: 3 minutes

Magazine

News: A game-changer: the impact of AI on corporate and brand communication

THE creative and productivity opportunities as well as ethical, legal and societal issues around the use of generative artificial intelligence…

Reading Time: 2 minutes

Insight: Has public relations earned a permanent seat at the decision making table?

PUBLIC relations is a dominant field of practice embedded across many levels of business and society, writes Michael Collins. However,…

Reading Time: 3 minutes

Lead insight: Francis Ingham shares the PR industry’s response to Russia’s invasion of Ukraine

LAST Thursday, I was shocked when one European country invaded another, writes Francis Ingham. And did so without any sense…

Reading Time: 3 minutes

Insight: Relationships deliver outcomes and are true measure of effective public relations

WHY have we not yet mastered the task of mapping the value of public relations? More accurately, why haven’t we…

Reading Time: 3 minutes

US $20 notes spread on a table

Money on the table: seeing comms as a revenue driver

by Clarissa van Emmenes: For years, corporate communications has been treated as a nice-to-have, an essential but non-revenue-generating function that…

Reading Time: 4 minutes

An old tram in Plzen, Czech Republic

Echoes of the Past: Comms and Engagement in the Age of Misinformation

by Silvia Cambie: The first thing I noticed was an eerie darkness. Not just the absence of light in the…

Reading Time: 5 minutes

AI in Corporate Comms: Opportunities and Pitfalls

by Katharina Auer: Artificial intelligence (AI) has the potential to transform the landscape of corporate communications, offering both exciting opportunities…

Reading Time: 4 minutes

Network map identified through Organizational Network Analysis

Creating Networks of Trust: The Critical Role of Informal Networks in Change Management

by Andras Vicsek: The Challenge: With advancements in AI and robotics, organizations face both unprecedented opportunities and challenges. Automation often…

Reading Time: 3 minutes

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