by Ashley Dennison: In late night restlessness, and throughout countless banal work days, this question has floated through the minds of many, many communications professionals… Should I finally take the leap and go solo as a consultant? For some, it’s…

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by Jenni Field Peter is the operations manager for a recently merged and rapidly growing global consultancy. He has read all the leadership books. He hosts team-building events, practices empathy, prioritizes authenticity, and still, his employees do not seem to…

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by Adedoyin Jaiyesimi: I was recently engaged by an organization that wanted to fix a reputation problem and critical communications gap. They wanted me to help them figure out the way forward. “What do we need to do to solve…

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by Mike Klein: Communication professionals often face a basic question: how are we really changing, accelerating or transforming our organizations? A lot of us believe that our role is to do it through the content we generate and distribute -…

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By Lenny Zaleski What do you do to drive awareness of policy issues when your organization’s issue is not top of mind for most people? Transportation issues aren’t the first concern most people thought of during the 2020 or 2024…

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by June Holder For communications professionals, the world has taken on a new level of complexity that is making our challenging work even more daunting. Even the largest and most historically stable organizations have been rocked by recent events. We…

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by Kevin Keohane: In the rapidly evolving landscape of artificial intelligence and professional communication, there's a profound truth that often goes unnoticed: The quality of our output is fundamentally determined by the quality of our input. And at the heart…

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by Xanthe Vaughan Williams, Fourth Day PR If you’re not legally required to report on environmental, social and governance ESG, should you be doing it anyway? And if so, what’s the best way to proceed and how much should you…

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by Richard Chang: In today’s workplace, internal communication platforms serve as digital town halls, where employees can voice opinions, share concerns, and collaborate in real-time. However, recent controversies—like those at Meta—have sparked an ongoing debate: How much moderation is too…

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by Yazan Radaideh: Introduction The communications industry is hurtling toward an AI-dominated future, and frankly, we’re not ready. Tools like ChatGPT and sentiment analyzers promise efficiency, but their reckless adoption risks eroding public trust and amplifying systemic biases. Let’s be…

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By Daniel Mendez, Founder of #CommsJobs Many people ask me for my golden advice on using Generative AI (GenAI) in corporate communications. My answer? Don’t self-sabotage. GenAI platforms are fantastic at some things but awful at others. The key is…

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The Institute of Internal Communication (IoIC) has launched a new initiative to sustain standards and trust in internal communication in the age of AI - its AI Ethics Charter. Developed in collaboration with IoIC’s most experienced members, the Charter sets…

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