WITH the digitization and digitalization of business and communications, organizational reputation continues to grow in importance, writes Sadhbh Sullivan. It makes up a large portion of the value that entities provide to their customers, consumers and stakeholders, which was once…

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A new guide from the Chartered Institute of Public Relations (CIPR) showcases the strategic value of public relations to organizations.   The ‘Communicating in a Crisis’ guide features 21 award-winning case studies on how organizations used their PR teams to navigate…

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AN organization is like a living organism, with countless cells working together to accomplish a common goal, writes Emi Kamezaki. But, what happens when there are different opinions on what that collective goal should be? This isn’t uncommon, especially when…

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IN this age of instant everything, full of sound bites and information overload, creating ‘sticky’ and actionable communication is key to business growth, writes Tamara Jacobs.  We need to do a 180 when delivering information - it is no longer…

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THERE is sometimes a misconception that all publicity is good publicity, writes Orlagh Shanks. There are times when businesses want to be front and center of media and welcome the column inches or air time. Conversely, there are also times,…

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AN excerpt from Chapter 10 ‘Communication’ of The Family Business Book: Practical tips to help family and business work well together by Paul Keogh, author and family business advisor. In business, effective communication means allowing everyone to freely share their…

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