By Padraig McKeon (pictured), president of the Public Relations Institute of Ireland (PRII), and director, board and CEO level communications advisor EIGHTEEN months ago, I was asked to speak to a group of business leaders about communications in the Covid-impaired…

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DR Martina Byrne (pictured), CEO, PRII and PRCA Ireland, shares a news round-up from the public relations sector in Ireland.   “There has been a dearth of good news in the past 18 months, demonstrating the resilience, robust health, and increased…

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IN the 40-plus years that I have practiced public relations, the one never-changing discussion that I have heard, and been a part of numerous times, revolves around the topic of ethical public relations practice, writes Kirk Hazlett. The theme is…

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OF all the collaborative professions in the world, the public relations (PR) and media relationship is arguably the most powerful in its ability to influence society, writes Nitin Mantri. People turn to the media for credible information on everything from…

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IN today’s business landscape, organizations are bound by a set of invisible principles or expectations set by their stakeholders to make ethically sound decisions and act in a way that is conscious of their effects on the people with whom…

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WE all have a moral compass, yet sometimes, when it comes to social media, the arrow on our moral compass becomes a little skewed, writes Orlagh Shanks. For some, having a computer or phone screen as a barrier between themselves and…

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IN the day-to-day bustle of meetings, deadlines, and conflicting priorities, it’s easy to forget how powerful our communications can be, writes Emi Kamezaki. The stories we choose to tell, the words we use, every detail has an impact. That’s why…

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IN August 2021, I had the great fortune, writes Orla Clancy, to interview Francis Ingham, director general at the Public Relations and Communications Association (PRCA) and chief executive of the International Communications Consultancy Organisation (ICCO), and Dr Patricia Harned, chief…

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I recently had the opportunity to interview Mary Beth West, co-chair of the PRCA Ethics Council and co-host of the #MsInterPReted podcast at Fletcher Marketing PR in the US, writes Orla Clancy. She is a passionate advocate for ethics.  “At…

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THE American author and philosopher Aldo Leopold once said “Ethical behavior is doing the right thing when no one else is watching – even when doing the wrong thing is legal.” As September is Ethics Month, it is a fitting…

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I hear my PR colleagues regularly claim that our function is the conscience of an organization – or at least, it should be. It sends a shiver down my spine every time I hear it, writes Lyndon Johnson. Before we…

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IMAGINE that it’s the good old days, and we’re enjoying ourselves at a busy conference with noise and signs and huddles and laughter everywhere, writes Elizabeth Edwards. As we pass each other, my mind deep in thought, I accidentally trip…

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