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Editor’s note: PR versus marketing

RELATIONSHIPS have been put to the test during the past year in every sense and context. In business, no profession understands this better than public relations whose purpose it is to build relationships between organizations and stakeholders or publics. The…

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Outlook: Dr Martina Byrne

Dr Martina Byrne, chief executive officer of the Public Relations Institute of Ireland (PRII) and the Public Relations Consultants Association (PRCA) in Ireland, shared her outlook on the PR and communications industry. Reflecting on the past year, Dr Byrne said, “Covid-19…

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Opinion: How to tell your DE&I story with authenticity

DIVERSITY, equity and inclusion (DE&I) have always been critical to the employee experience, and they’re becoming increasingly linked to a company’s bottom line, writes Emi Kamezaki. However, formal programming to support these goals are only now entering the mainstream. The…

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Interview: African philosophy shapes corporate DE&I

IN February, I had the good fortune to chat with Melissa Bosch, diversity and inclusion lead at EY Ireland, writes Orla Clancy. Originally from Cape Town, South Africa, she has lived in Ireland for 10 years and identifies as Afro-Irish. …

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Interview: Organizations must resemble society, say EDI and DE&I specialists Dr Marie Connolly and Emmanuel Ofosu-Appiah

I am a great believer in lifelong learning and in February I was privileged to be educated on diversity, equality, equity and inclusion by two specialists in these areas, writes Orla Clancy.  Dr Marie Connolly, head of equality, diversity and…

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Opinion: Make diversity in public relations a business decision, not just a social policy

THE importance of diversity, equity and inclusion (DE&I) have been discussed in the public relations arena for the past few years and, thankfully, is beginning to gain traction, writes Peter C Woolfolk. In 2020, unfiltered television images of active racism…

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Opinion: The champagne career – changing the PR stereotype

AS men working in public relations are paid up to £7,000 more than women for the same role, Orlagh Shanks asks is it time to PR, PR? When you ask Joe Public to describe someone that works in PR, the…

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Opinion: Listening is key to greater DE&I

THIS is an article about diversity, equity and inclusion written by a white male in his mid-50s, writes Gary Ross. Still reading? I’m glad. But I know you may have paused there for a moment. That’s OK. On one hand,…

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Editor’s note: DE&I

THE US presidential inauguration in January introduced the first female, first black and first Asian-American vice president of the United States, Kamala Harris. A momentous moment in history and for the diversity, equity and inclusion (DE&I) movement globally. In the…

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Sponsored: PressReader for Institutions

AT PressReader, we started with a vision. Since 1999, we’ve kept professionals up-to-date with top quality trusted newspapers and magazines from all over the globe. We’ve done this by building the world’s largest digital newsstand that offers more than 7,000…

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Editor’s note: Internal communications

I often find myself saying that public relations is company-wide, and this has never been truer than in 2020. Public relations and communications strategies align with overall company objectives, which often translate as growth. In March 2020, many company objectives…

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Sponsored: Digital newsstand in your pocket

HOW we access news has changed over the years from print to digital to social media. Traditional media remains the most trusted source of news and its reliability and popularity have risen even more during 2020. People the world over…

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