TORONTO-based company THINK DIFFERENT[LY] Communications has developed a standard model of integrated strategic communications that codifies each discipline and organizes them in a hierarchy. The model, S.C.I.E.N.C.E, has resulted in the development of a scientific periodic table of elements. It…

Reading Time: 2 minutes

ON a cold November morning, Tara Davis and I met virtually to talk about psychologically healthy workplaces for employees, writes Orla Clancy. The director of staff well-being and engagement at the American Psychological Association (APA) and her team have been…

Reading Time: 6 minutes

EXECUTIVE visibility starts from within, writes Courtney Griggs. When leaders show up as authentic and accessible to their employees, they galvanize their most important audience. They are also better prepared to engage with external audiences because they’ve refined their message,…

Reading Time: 3 minutes

AS a digital native, the prospect of digital working and learning is not a concept that I should find daunting, or even surprising, writes Sadhbh Sullivan. My childhood, adolescence and adulthood so far have all been shaped by ever-changing technologies…

Reading Time: 3 minutes

PUBLIC relations is about building relationships with stakeholders, writes Orla Clancy. Never has this been more relevant than now. The nature of relationships between customers, industry colleagues, business partners, local communities and national governments has changed dramatically. What started as…

Reading Time: 2 minutes

FROM the very first interaction, every experience an employee has with a company informs his or her opinion of that company, writes Orla Clancy. After all, both first and last impressions set the tone for employee experience. When we consider…

Reading Time: 2 minutes

THERE is no doubt that the role of internal communications in organizations changed during the Covid-19 pandemic, writes Eoin Weldon. For some companies, the internal communications function was seen as ‘nice to have’ but not really viewed as a key…

Reading Time: 3 minutes

I recently enjoyed a virtual coffee with Jenni Field, president of the Chartered Institute of Public Relations (CIPR) and director at Redefining Communications, writes Orla Clancy. She spoke about how she achieves greater productivity by setting boundaries, a work style…

Reading Time: 5 minutes

“WE have to be adaptable,” are the words everyone has heard muttered this year in many office meetings, writes Orlagh Shanks. It was first said in person when we still had face-to-face meetings back in March – feels quite prehistoric…

Reading Time: 2 minutes

IN 2018, it was reported that workers in the UK will spend an average of 3,315 full days at work over the course of their lifetime, writes Katie Hawkins. That’s about nine years! When looking at it from that perspective, employers then…

Reading Time: 2 minutes

2020 has seen the emergence of startups in the public relations and communications industry. We recently caught up with some entrepreneurs about setting up a business amid the Covid-19 pandemic. Amanda Coleman, director at Amanda Coleman Communication Ltd. I set…

Reading Time: 4 minutes

I remember being in a strategy meeting a number of years ago with a client who asked “Are you doing all of this for your own business too?” As an industry, part of our work is securing media coverage for…

Reading Time: 2 minutes